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Implementing Thema training course

By providing an introduction to Thema – the international subject classification scheme for the global book trade – this course will explain the need for such a scheme; its origins, development and uptake; its benefits across the trade; and the key differences (and similarities) between the BIC subject classification scheme and Thema. It is taught by Howard Willows of Nielsen, chair of the UK Thema national group.

Benefits of Attending
Besides providing an overview of Thema, this course will guide delegates through the processes involved in implementing Thema in their systems and product records, and in managing the migration from BIC (the long-established UK standard) to Thema (its international replacement). While not a detailed, comprehensive training session in Thema coding practice, this course will include some guidance on best practice in Thema application, in the context of demonstrating how accurate Thema subject classification is essential for effective search and discovery in-store and online. To ensure our attendees get the most out of the day, we limit the number of delegates for this course to 12.

Course Level
This course is aimed at anyone with an interest in book product data quality in general, and book subject classification in particular. Whatever your background, whether from an editorial, marketing or systems perspective, this course is relevant to individuals from all professional disciplines within the trade. Some familiarity with bibliographic subject classification (e.g. use of schemes such as BIC, BISAC or Thema) is assumed, but not considered essential.

Event Details

The Publishers Association, First Floor, 50 Southwark Street, London SE1 1UN, UK 
Event Type:
Related Events
30 October 2018
13:45 - 17:00
BIC Members £165 + VAT, Friends of BIC £200 + VAT, Non Members £230 + VAT sales end 22 October 2018 
Book Industry Communication 

Event Type Key

  • - EDItEUR Event

  • - Related Event

Posted: 10 May 2018 In: Related Events

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